Many brands are presenting their collection lookbooks in video format and California brand, Black Scale, is no different. Incorporating a burned American flag in almost every shot, the video also showcases the different bags, hoodies/pullovers, graphic tees and bottoms and much more. The four minute video lookbook is definitely unique from the rest as it includes a narrative to match the collection rather than an instrumental background song.
[vimeo http://vimeo.com/71826463 w=590 h=400]
Now available for purchase on their online shop, Brixton releases their 2013 Fall collection. Check out photos from their lookbook and a video which showcases the pieces below:
[vimeo http://vimeo.com/71351856 w=590 h=400]
A few days ago local designer Myles Merritt-Lee premiered visuals on various social networks from his self-named developing brand MCML (Myles Christopher Merritt-Lee). The photos were captured at an abandoned mental asylum in Prince Georges County, Maryland by photographer Lloyd Foster. The visuals are very consistent with the brands aesthetics which were an array of black and white shots. The shirt itself is a very simple black t-shirt with large white circles on both the front and the back of the shirt giving it a “hole effect”; the shirt also has the brands initials right below the back collar of the shirt in a very small, but discrete font. This is the third piece in counting for his uprising collection. Still there is no set release date for any of his merchandise, but when asked when will he begin selling pieces his response was, “soon very soon……” For more updates on the brand you can follow Myles on Instagram @MCML93 and the MCML offical twitter page @MCML_1950. Photos shot and edited by Lloyd Foster @FloydLoster.
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Clean, simplistic looks are all the rage this season and Baldwin’s latest collection showcases just that. The U.S. brand 2013 S/S collection is full of calm and opaque colors for the perfect pieces that every closet should have.
[vimeo http://vimeo.com/69892798 w=590 h=400]
Rocksmith and Diamond Supply Co. have come together for the release of two limited edition designs available in both tees and tank tops. The set includes an Independence Day-themed luxury flag with Diamond blue signature styling and the core-branding mashup “Rock Diamond” design merging the two companies’ signature aesthetics in black & white. This collaboration is available exclusively for pre-sale on RocksmithNYC.com now and at Diamond’s flagship Fairfax store on July 1st. (more…)